We found our favorite description of Ueno while researching the agency online: "Such Ueno. Very digital. Much agency. Ueno is a full-service, first-rate, all-singing, all-dancing, fast-growing, flame-haired, bull-chested, fun-loving, not-quite-bourgeois, not-quite-bohemian agency, busy designing and building beautiful digital products, brands, and experiences." This one says it all, right? No need to write anything new, right? 😉
Ueno was founded in 2014 by Haraldur (Halli) Thorleifsson, an Icelandic graphic designer, who has since made a name for himself and his full-service agency. When Thorleifsson started Ueno, It was a one-man show, run out of his apartment in Iceland — until he could graduate to a couple of desks tucked in the back of a massive Reykjavik office. Within four short years, Thorleifsson has built Ueno into a thriving, digitally driven design agency with 50 employees and offices in San Francisco, New York, Reykjavik and Los Angeles. Ueno is known for creating jaw-dropping work for their clients, like Apple, Dropbox, Fitbit, Google, Uber and Visa.
We had a chat with Steph Jeong, a Product Designer at Ueno.
“I chose Ueno particularly because I realized I would be the least experienced designer to join.”
“The biggest mistake is thinking that you have to be perfect — you don’t have to know all the answers.”